A LOT OF FISH IN THE SEA

Name three real estate companies that you know off the top of your head;

  • Is Emperor Realty Group, Inc. one of them?  We hope so!  Okay sure, there are the bigger names out there.  Yes, giant national corporations exist with hundreds of smaller satellite branches.  Wow, it's amazingly difficult to keep current with how many of those satellite branches there really are, and which branch is actually affiliated with which company. What's more, it doesnt surprise me that you may also know about a few other "discount" real estate companies as well. The real estate market in San Diego is ultra-competitive.  Huge corporations are right now aggressively contending with little discount companies.  Let's call them the "SHARKS" and "GUPPIES," respectively.  They both can do some good work, but let me tell you how we'd approach selling your home a bit differently.

 

GUPPIES

"Discount" real estate agents resources are sometimes limited in comparison to other corporations.  Most of the time, your home may only receive its allocated "exposure" in a weekly publication or posted on a website along with dozens of other homes.  How can your home possibly stand out?  You are expected to provide all other marketing and advertising resources yourself.  Also, you may find that you are responsible for your own showings of your property. In addition, you might solely field questions from buyers and their agents, and may have to make crucial decisions without the advice of a real estate professional.  Very much like selling your home all by yourself.  So what then, are you actually paying for? 

Discount companies usually support two types of rates: low commission or small fee.  Dont be fooled, by offering the seemingly low commissions or small fee they might be forced to cut your options. Sellers, if you read the fine print of those discount real estate firms, the seemingly low commission rate is only half of what you usually have to pay.  What they usually dont tell you, if you think  about it, is that there is a commission ALSO due to the buyers agent.  And as for the little fee for which you might think is standard, it may actually be greater depending on the value of your home.

 
SHARKS

"Get them in, Get them out!"  On average, the giant national companies could be working with twice as many clients as we are. This means that you may have to rely on an inferior quality of client support and limited options. Emperor Realty Group, Inc. was first started with the idea of taking care of our client and treating them like an individual--not just a number. 

Yes, its true, our board members gained our experience from starting out in those giant national corporations many years ago.  We have learned what it takes to be successful and continually strive to be the best in San Diego. Yet, we noticed that we could change for the better the way real estate business should be done. Thus, we formed our own company in order to create our own image-a top-quality image.  An image that appreciates quality over quantity.   We promise to always be there to help you when you have questions or concerns, and to provide the best one-on-one service possible.

 

EMPEROR REALTY GROUP

So, wouldnt it be great to have the characteristics of both the big fish and the little fish?  Now you can! Emperor Realty Group, Inc. offers you the best of both worlds.  Now you can get the big company service at rates that compete with the little company prices. Our competitive pricing lists are very straightforward and offer you several flexible options.  Ask yourself, does the money you think you are saving by going with a discount real estate company actually offset optimum advertising and a better marketing program?  Would you sacrifice premium exposure for a discount? Can you really afford not to rely on licensed and professional REALTORS?  Now you dont have to compromise.  Emperor Realty Group provides extensive exposure to potential buyers which could result in you getting the best possible price-all for very competitive rates (ask for our pricing list).  Sound too fishy to be true?  Call and find out-wed be happy to run a free market evaluation of your home and discuss our competitive service in detail.

 
EMPEROR REALTY GROUP IS RIGHT FOR YOU

You want to work with a REALTOR who can bring in the most competitive buyers, and who can professionally discuss all of the good and bad points in each offer.  Feel free to ask us for information on what sets a REALTOR apart from just a normal real estate agent. Emperor Realty Group Inc. has REALTORS who work with our clients one-on-one during EVERY point of a transaction. You can depend on us to handle the negotiating, offers/counter-offers, paperwork, and help explain in detail all of the contracts and disclosures. Our board members have built up a business network that can help you find the most appropriate: inspectors, appraisers, contractors, legal help, and insurance providers, anywhere in San Diego, that you may need to help you buy or sell your home.  In addition, our network also includes great lenders, mortgage and title companies, that can help you or your serious buyer(s) of your home find financing, if necessary.

Emperor Realty Group, Inc. with its longtime relationship with many marketing affiliations, is proud to offer you the foremost recognized methods available as far as advertising your home.  We specialize in developing vast and multi-faceted exposure value for your home.  Emperor Realty Group maintains an advanced and interactive website--with high search engine optimization ranking and virtual tours. We utilize our specialized and targeted methods of advertising your property to the appropriate market. We also offer top quality flyers, and consistent circulation of mailings and brochures.  We constantly maintain monthly circulation media and publication exposure of our company name, with which ensures impressive publicity within San Diego.  Visit our website to find out more information: www.emperorrealty.com

More importantly and what sets us apart is, through our varied backgrounds and over thirty years of real estate experience, we are able to offer our "unique international" network of overseas investors, current and past clients from places such as China, Taiwan, Hong Kong, and Japan. Therefore if needed, making sure your home receives exposure to an even bigger audience. We speak Chinese, Japanese, Taiwanese, French and English!  And we are experts at translating the specifics of real estate contracts for our multi-national clients.  Ultimately, getting the most competitive buyers will more likely lead you to getting top dollar of what you seek;

 Finally, we realize that every one of our clients have a different situation which were very willing to work with you on. We know how important a real estate transaction is and whether you are a first time buyer or experienced investor we will be there to assist you in making the best decisions for the most important purchase or sale in your lifetime.  We offer clear and straightforward pricing on all of our services.  So you no longer have to sacrifice premium service for a discount.  Our clients interests always come first.  We pride ourselves in changing the way the real estate business is done and making a few friends while were at it!

 

Sincerely, 

Emperor Realty Board Members

 

Sandra "Kazuko" Chang

John R. Bell, Secretary   

Aaron T. Cheng, CEO   

Feel free to contact us: Wed be happy to prepare a detailed analysis of your home and how our service compares to our major competitors on a home such as yours."

Emperor Realty Group, Inc.

13121 Dressage Lane

San Diego, CA 92130

Office (858) 847-3355 Fax (858) 847-3207